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The subject of this paper is to underline the importance of using data obtained via the official statistical reports that is based on Oslo manual methodology manual (Community Innovation Survey) for strategic decision making both at the national level as well as at the level of the company. These data enable monitoring and evaluating the innovation capacity of the firms with the aim of improving it. The paper, also, points out the importance of the firm's innovation capacity assessment as an impeller of economic development based on knowledge. By the data obtained by presented methodology, national decision makers can clearly comprehend and improve the direction of innovation policy and its integration into the wider policy framework that encourage economic development based on innovation. At the firm level, the use of data implies development of professional management of the innovative firm that will be able to respond to problem situations of the modern economy through the formulation of appropriate strategies.
The paper analyzed data from three statistical periods during which the Oslo manual methodology had been applied in Serbia. Analysis has shown that the data obtained in this way are not sufficiently used by decision-makers an occasion rating innovation capacity of enterprises.
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