Factors Influencing the Success of Women Entrepreneurs in the International Market: A Comprehensive Analysis

Main Article Content

S Soubhagya Laxmi
Saikat Gochhait


Currently, women are widely recognized as successful entrepreneurs because of their strong desire, qualities, and abilities in order to drive robust economic development in their respective countries. In light of the significant contribution women make to economic development in India, the study investigated factors that affect women entrepreneurs' success. As part of the data collection process, 181 SME Chambers of India were contacted and structured questionnaires were distributed to them. It consists of the development of a conceptual model and the use of SPSS and AMOS software for the analysis of the data. A number of factors contribute to the success of women owned enterprises on the international market, including internal factors such as achievement, risk-taking, and technology adaptation, and external factors such as economics and socioculture. The study recommends that the Small and Medium Enterprises Chamber of India, policymakers, and practitioners support women entrepreneurs by providing an array of incentives and supports related to those internal and external factors. We investigated some internal factors like technology adaptation that are still almost untouched in India after the post-pandemic pandemic. Numerous studies have examined different factors' effects on women's entrepreneurial success. In addition to adding empirical evidence to the existing literature, the current study contributes to the existing literature.

Article Details

Author Biography

Saikat Gochhait, Symbiosis Institute of Digital and Telecom Management, constituent of Symbiosis International (Deemed University)

Dr. Saikat Gochhait teaches at Symbiosis Institute of Digital & Telecom Management, Symbiosis International Deemed University Pune, India. He is Ph.D and Post-Doctoral Fellow from the UEx, Spain. He was Awarded DITA and MOFA Fellowship in 2017 and 2018. His research publication with foreign authors indexed in Scopus, ABDC, and Web of Science. He is an IEEE Senior member.


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